iHeartMedia x Capital One x Halaballoo

iHeartMedia x Capital One x Halaballoo

Two machines, 100 live-embroidered Lululemon belt bags, and 16 hours on the road later…

We kicked off an incredible day celebrating women’s soccer with iHeartWomensSports, Capital One, and Novartis. This event had heart from start to finish.

We also debuted our new order intake system and loved seeing guests pick their fonts and thread colors in real time. The custom Stitch Station setup was the perfect way to bring it all to life, and our two machines kept the personalization flowing while we connected with an inspiring community of athletes, fans, and women in sports.

Want to see photos from the event? Check out our recap to hear more about it!

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